Doryoku (Japan)

Doryoku (Japanese: 努力, meaning "Endeavor") is the children's Japanese company founded in 1980 by siblings Takara Motoko and Mayumi Motoko. It is well-known for developing an original anime series called Cybelle's Adventure, made by Misaki Sugiyama. It also makes adaptions based on children's anime series, anime adapted from video games originated from Japan and a movie based on Crayon Shin-Chan. It is currently supported Bandai and TMS Entertainment to make TV specials based on Soreike! Anpanman and Baikinman and the Mean Machines.

Its English counterpart, TMS Films (which is founded in 1989), is located on a HQ at Governor's Crossing right across from Walmart in Sevierville, TN.

1st Logo

(1982-1985)

Logo: It's just in-credit disclaimer, so it's not a logo. We see the Japanese text:

このショーは、によって部分的に生成されます.

努力を

FX/SFX: None.

Music/Sounds: The movie/TV show's closing theme.

Availability: Can be seen on The Black Furry Bug and Me (1982), Baikinman's Planet (Fall 1983), and Baikinman: The Disco Alien (1985) and TV shows produced by the company at the time. It was last seen on the unaired episode of The Takashi Yanase Show from 1984, "Kuroneko, which is included as a bonus feature on the Season 1 DVD box set of the said show. The logo is hard to find on syndicated prints of Baikinman's Planet, because it has newer credits with the next logo.

Scare Factor: None.

2nd Logo

(June 9 1985-April 18 1993)

Doryoku 1985-1993

Nicknames: "Doryoku In Space", "80's Doryoku", "Doryoku's Space in the 80's"

Logo: On a starry background, we see a Japanese text 努力 appearing in the center and zooms fast at the screen.

FX/SFX: The text zooming.

Music/Sounds: The 1985 Golden Book Video logo's music. Prints from 1986-1993 uses the first Capcom logo's music.

Availability: Seen on Baikinman's Planet, Star Fighter, Baikinman: The Disco Alien, Cybelle's Adventure, Doraemon and Shin Chan, and other releases from the era.

Scare Factor: High; the droning music and the text zooming fast may scare some people, but it's a favorite among many.

3rd Logo

(July 24 1993-November 18 1998)

Doryoku (1995)

Nicknames: "Baikinman", "90's Doryoku", "Baikinman from Soreike! Anpanman"

Logo: On a black background, we see Baikinman (from Soreike! Anpanman) waving his hands, a yellow star, and the Japanese text 努力 shining.The logo was designed by Misaki Sugiyama.

FX/SFX: The text shining and Baikinman waving.

Music/Sounds: None

Availability: This logo is seen on Cybelle's Adventure, Baikinman's Planet 2, Super Mario's Gang, One Cat Jumped Over the Birdhouse, Yoshi's Island, Pokémon and Soreike! Anpanman.

Scare Factor: None

4th Logo

(1998-2004)

Nickname: "The Tower", "RAINBOW TOWER! 8D", "2000's Doryoku"

Logo: In the dark sky background, we see a rainbow-colored silhouette of the tower and the Japanese text 努力 zooms in fast in the similar fashion to the second logo.

Variants:

On the ReBoot Guardians episode "Computer Overload", the tower is on fire. On the same time, the tower comes to life, shaking while screaming.

There was a super-rare variant of this logo where it is silent and the tower is red instead of the rainbow-colored. This variant was only seen on Soreike! Anpanman the Movie: Ruby's Wish (2003).

Trivia: This logo was remade for the video game Baikinman's Land 3 (2001, Nintendo 64).

FX/SFX: Text zooming in fast.

Music/Sounds: A loud whoosh and then a droning sound when the company's zooms fast.

Availability: Super rare. It was seen after the closing credits of movies such as Baikinman's Balloon (1999), Soreike! Anpanman the Movie: Ruby's Wish (2003) and Baikinman's Planet (1983, theatrical re-release in 1999). This was also seen on Cybelle's Adventure and ReBoot Guardians, the only two TV shows to use this logo.

Scare Factor: High because of the creepy font, music, the text zooming in and the loud whooshing sound. High to NIGHTMARE for the "Computer Overload" variant because of the tower screaming and the fire. None for the Soreike! Anpanman the Movie: Ruby's Wish variant, though you might think of the loud whoosh.