Alpine Television

1st Logo

(1949-1960)

Nicknames: "The Signature"

Logo: We fade in to a drawn mountain as a white line draws out the word "Alpine" in cursive. Then we fade out.

SFX: The signature being drawn.

Cheesy Factor: The drawn mountain looks rough, but, believe it or not, it was quite ahead of its time.

Music: A progressing trumpet fanfare.

Variant: On "Alien" (1959), the music is warped and dies down just before the epic ending as the mountain breaks off and is abducted by an apparently offscreen spaceship, as well as the signature. The whole screen is in a green tint.

Availability: Rare, as the next logo was plastered over some shows, and the "Alien" variant doesn't help this.

Scare Factor: Low, bordering on median for the original, and high, close to median for the "Alien" variant.

2nd Logo

(1960-1965)

Nicknames: "Second Signature"

Logo: A sky blue void appears. Then a white line draws out a neater version of the cursive "Alpine." Then the "A" fades into a mountain.

SFX: The signature being drawn, the mountain fading in.

Music: A 5-note synth fanfare ended by a drum beat, but the ending music usually played over.

Availablity: Find it on any show distributed by Alpine from 1953-1965.

Scare Factor: Low

3rd Logo

(1965-1975)

Nicknames: "Bouncing Alpine"

Logo: A revised Alpine signature with only "L" and "I" in distinctive cursive falls from the top and bounces when it hits the middle of the screen. The "A" turns into the famous Alpine mountain halfway through the bounce.

SFX: The bounce, which was actually ahead of its time.

Music: Two tones reminiscent of a doorbell. A few call it boring.

25th Anniversary: In April 1974, the logo was updated to celebrate a quarter-century of Alpine. The words "25th Anniversary" fade in after the bounce.

Variant: "The Return of Alien" (1972) involved a spaceship flying in and "Alpine" jumping out. The logo continues normally as the spaceship zooms away.

Availability: It appeared on most shows from 1965-1975, but the following logo plastered over the others.

Scare Factor: Barely any.

4th Logo

(1975-1988)

To Be Announced