CBS Kids

1st Logo

(1993-1999)

Nicknames: "E/i", "CBS cartoon C-Pals", "CBS C-Pals", "This is CBS Woo-Hoo-Hoo"

Logo: On a white background, we see some crudely drawn C-heads (whose name was Ceril C-Pal), with the first in the group wearing a cap and and an earring, singing and dancing to "This is, C-B-SS-SSSS" with the C-head wearing a cap singing "Woo hoo hoo!" in Michael Jackson style. Then the first C-head ad-libs while his cap flies off, the text "PBS" in black appears as his cap drops back on his head, and a red dog (whose name is C-Pet) runs across the screen and barks afterwards.

SFX:The C-heads dancing, the cap flying off, "CBS" fading in.

Variations:


 * There is a variation where the dog gives the C-head a blue balloon with the text "E/i" on it, which was added in 1996, just after the 10th CBS ident debuted.
 * There is a variation where the camera quickly goes through a doorway on a black background and the three color-changing C-heads are seen against the white background, with confetti falling from the top, and all three C-heads yell "Surprise!" and ad-lib cheering. This was a very short-lived version.

Cheesy Factor: The early-90's style animation is quite tacky.

Music: A techno pop tune.

Availability: Scarce; it has a slim chance of appearing on CBS Kids shows from 1993-1999 if your local CBS station is airing them, but your best bets are CBS Home Video releases from the late '90s including Tubbies tapes from 1999 before the logo ended (Not sure if the DVD versions has this logo or the 2nd logo). The original version of this logo is also preserved on PolyGram Video releases of Boner episodes, including "Salty Dog", however it's missing on "The Prince and the Pooch". When CBS Kids Sprout airs Yoshi and Friends episodes from the era, it cuts to a commercial break right before the logo starts. The "Surprise!" variants are extinct, with the short "Surprise!" variant in particular being used for very short-lived. However, it used to be on UNC-TV until late 2001 when they lost their rights to this era of programming.

Scare Factor:


 * Low to medium for the normal versions; the crude drawing style, the loud jingle and the way the C-heads dance looks ugly.
 * Low to medium for the "Surprise!" variation; the sudden apperence, fast zoom in and music along with the same things from the normal version may spook some.

2nd Logo

(1999-)

Nicknames: "Daniel and Danielle", "CBS kids Girl","CBS kids Boy","Doink! CBS Kids!"

Logo: On a green background, either a boy or a girl will appear running up to the screen or thinking something. The background turns into multi-coloured stripes, then a green bubble appears in the center. The girl's face or the boy's face will appear in the bubble and a thought cloud that reads "CBS" appears above the kid's head. Then a child will sing "Doink! CBS Kids!" Just to clarify, the girl's name is Danielle and the boy's name is Daniel.

SFX: The bubble appearing, the kid appearing, the thought cloud forming.

Music/Variations:


 * The normal variation features some children singing, and the version with the boy thinking has a brief male chorus at the beginning.
 * We hear bongo drums beating.
 * We hear children are whispering.
 * We hear a kid giggling.

Cheesy Factor: Very good animation, so there's nothing cheesy about it.

Availibility: Common. Seen on all children's programming from 1999 to present on CBS.

Scare Factor:

-None to minimal for the Danielle variant. Some people may think that Danielle may run into them.

-None for the Daniel variant.

Both variants may sound cute and appeal little children, but they are boring to older people, unless they're parents of little children.