McDonald's Television

Background: In 1979, McDonald's branched out into television production.

1st Logo

(1979-1983)

Logo: Same as the 1979 McDonald's logo, but the McDonald's logo is moved to the left and the word "TELEVISION" is in the McDonald's logo's usual spot.

Variant: On some shows, the logo is superimposed.

FX/SFX: Same as the 1979 McDonald's logo.

Music/Sounds:


 * 1979-1981: A shortened version of the 1979 "Nobody Can Do It Like McDonald's Can" theme.
 * 1981-1983: A shortened version of the 1981 "You Deserve A Break Today" theme.Availability: Seen on the company's shows of the time.

Scare Factor: None.

2nd Logo

(1983-1984)

Logo: Same as the 1983 McDonald's logo, but the logo is shifted up to make room for the word "Television" in the French Script font.

Variant: On some shows, the logo is superimposed.

FX/SFX: Same as the 1983 McDonald's logo.

Music/Sounds: A shortened version of the 1983 "McDonald's and You" theme.

Availability: See logo 1.

Scare Factor: None.

3rd Logo

(1984-1992)

Logo: Same as the 1984 McDonald's logo, but the logo is moved to the left and the word "TELEVISION" in the Century Gothic font is seen on the right.

Variants:


 * On some shows, the logo is superimposed.
 * From 1984-1985, the logo was in Film-O-Vision. From 1985-1992, the logo was video-taped.FX/SFX: None.

Music/Sounds:


 * 1984-1988: A shortened version of the 1984 "It's a Good Time for the Great Taste" theme.
 * 1988-1990: A shortened version of the 1988 "Good Time, Great Taste" theme.
 * 1990-1991: A shortened version of the 1990 "Food, Folks and Fun" theme.
 * 1991-1992: A shortened version of the 1991 "McDonald's Today" theme.
 * 1992: A shortened version of the 1992 "What You Want is What You Get" theme.Availability: See logo 1.

Scare Factor: None.

4th Logo

(1991-1992)

Logo: Same as the previous logo, but the McDonald's logo is replaced by a different McDonald's logo and the text on the left reads "McDonald's Television" in the Arial Black font.

Variant: On several shows, the logo is superimposed.

FX/SFX: Same as the previous logo.

Music/Sounds: Same as the 4th music from the previous logo.

Availability: See logo 1.

Scare Factor: Same as the first 3 logos.

5th Logo

(1992-1997)

Logo: Same as the previous logo, but the McDonald's logo is replaced the McDonald's sign you usually see at a McDonald's restaurant in a pale white box and the text on the right reads "Television" in the Corbel font.

Variants:


 * On some shows, the logo is superimposed.
 * On several shows, there is an animated variant.FX/SFX: Same as the previous logo.

Music/Sounds:


 * 1992-1995: Same as the 5th music from the previous logo.
 * 1995-1997: A shortened version of the 1995 "Have You Had Your Break Today" theme.Availability: See logo 1.

Scare Factor: Same as previous logo.

6th Logo

(1997)

Logo: Same as the short-lived 1997 McDonald's logo, but the logo is shifted up to make room for the word "McDonald's Television" and the URL "www.mcdonalds.com".

FX/SFX: None, it's a still logo.

Music/Sounds: A shortened version of the 1997 "My McDonald's" theme.

Availability: See logo 1.

Scare Factor: None.

7th Logo

(1997-2000)

Logo: Same as the previous logo, but the My McDonald's logo is replaced with the McDonald's logo in a red speech bubble.

FX/SFX: Same as the previous logo.

Music/Sounds: A shortened and instrumental version of the 1997 "Did Somebody Say McDonald's?" theme.

Availability: See logo 1.

Scare Factor: None.

8th Logo

(2000-2003)

Logo: Same as the previous logo, but the McDonald's Speech Bubble logo is replaced with the McDonald's logo in a red box with a yellow upside-down arc below.

FX/SFX: Same as the previous logo.

Music/Sounds: A shortened and instrumental version of the 2000 "We Love to See You Smile" theme.

Availability: See logo 1.

Scare Factor: None.

9th Logo

(2003-2006)

Logo: Same as the 2003 McDonald's logo, but the words "i'm lovin' it" are replaced by "McDonald's Television" and the URL from the previous logo fades in below.

Variant: A variant of this logo was used in 2004 to mark the company's 25th anniversary.

FX/SFX: Same as the 2003 McDonald's logo.

Music/Sounds: A shortened and instrumental version of the 2003 "i'm lovin' it" theme.

Availability: See logo 1.

Scare Factor: None.

10th Logo

(2006-2008)

Logo: Same as the 2006 McDonald's logo, but the words "i'm lovin' it" are replaced by "McDonald's Television" and the URL from the previous logo fades in below.

FX/SFX: Same as the 2006 McDonald's logo.

Music/Sounds: Same as the previous logo.

Availability: See logo 1.

Scare Factor: None.

11th Logo

(2008-2010)

Logo: Same as the 2008 McDonald's logo, but the words "i'm lovin' it" are replaced by "McDonald's Television" and the URL from the previous logo fades in below.

Variant: A variant of this logo was used in 2009 to mark the company's 30th anniversary.

FX/SFX: Same as the 2008 McDonald's logo.

Music/Sounds: Same as the previous logo.

Availability: See logo 1.

Scare Factor: None.

12th Logo

(2010-present)

Logo: Same as the 2010 McDonald's logo, but the words "i'm lovin' it" are replaced by "McDonald's Television" and the URL from the previous logo fades in below.

FX/SFX: Same as the 2010 McDonald's logo.

Music/Sounds: Same as the previous logo.

Availability: Current.

Scare Factor: None.